Designer Perfume Is In The Stars

Designer perfume, apparel and accessories are becoming increasingly more popular as a way for women to be on "top of their game" in terms of fashion. When buying a designer perfume, a woman can feel assured that her chosen designer fragrance is going to linger for hours and not just fade away or begin to smell like alcohol later in the day.

A long time ago, cosmetics firms were THE source of the designer perfumes that adorned counters in fashionable department stores. Brand names such as Estee Lauder, Chanel, and Guerlain, were the going concerns and these firms would often sollicit famous people to represent their designer fragrances. These days, the trend is for every starlet in Hollywood to have her own line of designer perfumes and cosmetics.

Do The Stars Really Develop Them?

The level of influence which a celebrity has in the designer perfume that bears their name can vary. Some celebrities let the professionals do all the work and merely give their blessing to the completed products. Other stars are engaged in the development process from the get go and later to the actual marketing phase of the designer perfume.

Celine Dion says she was involved in all facets of the evolution of her designer perfume. Does that imply that she put on a laboratory coat and actually blended the vials of perfume like a mad scientist?. No, instead, in the conceptual phase, she decided just what sort of scent she wanted to produce. Later she participated in the bottle design and the commercializing of her latest line.

Another celebrity, Jennifer Lopez likes to be up to her neck in the production process of her custom blended perfume. Having worked at a cosmetics counter at one time, she knew precisely what she wanted her signature scent to smell like. The firm with the winning fragrance credits her with adding the touch of sake scent that gives the perfume a stunningly distinctive aroma. The bottle design even included a make believe diamond ring or necklace on the neck in rememberance of her preference for wearing jewelry. Being involved with all aspects of her perfume's development, ensures that the perfume authentically reflects the person she genuinely is.

On the other hand, Paris Hilton does not say she's engaged in all aspects of her fragrance projects. All the same she does take a great part in the selling of her perfume. Without the Paris Hilton face, the fragrance would in all probability disappear among the array of other perfumes at the local drug and discount houses.

Celebrity Endorsed Designer Perfumes Become More Fashionable

When stars, like Elizabeth Taylor, began introducing designer perfumes in decades past, the response was varied. A few critics believed that celebrity perfumes were just a craze. Nowadays with a lot of celebrities, like Sarah Jessica Parker and Britney Spears joining the legion of perfume manufacturers, the gross sales of celebrity perfumes is growing at an impressive rate.

The Seamy Side Of Designer Perfume

Some disreputable companies are taking advantage of the popularity of these best-selling designer perfume brands and creating low quality colognes and perfumes which they market as the real thing. Always be sure you're buying your designer perfume from a well-known source to avoid problems and disappointment.

Conclusion

Although designer perfume is not always developed directly by the stars that endorse them, celebrities do bring an essential element to the sales and marketing that make a perfume successful in the marketplace. Their influence adds a unique dimension that can make a perfume more desirable in the eyes of a prospective user of the fragrance. When a star lends their name and face to a scent, it very often means that the quality of the perfume will be high. However, always be sure to test it on yourself first to make sure that the aroma works well with your own body chemistry.